Social Media for Writers: Marketing Strategies for Building Your Audience and Selling Books, by Tee Morris, Pip Ballantine
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Social Media for Writers: Marketing Strategies for Building Your Audience and Selling Books, by Tee Morris, Pip Ballantine
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Maximize the Potential of Your Online Brand!
Over the past decade, social media has transformed from a fad into a necessity for writers. But for the inexperienced author, trying to make sense of--much less master--the available platforms can be a frustrating experience. The variety of social media options alone is dizzying enough: WordPress, Tumblr, Facebook, Twitter, Google+, YouTube, Pinterest, and more.
That's where this guide comes in. Whether you're just starting to create an audience or looking to refine your online presence, Social Media for Writers will equip you with the essential tools you'll need to succeed. In this book you'll learn how to:
- Develop an editorial calendar: schedule consistent, quality content for your blog and work with other authors on guest posts and blog tours
- Create an online brand: write content for several different networks, and tie them together to develop an authoritative, trusted voice
- Utilize "best practices": learn the ins-and-outs of the online community and how to maximize the potential of each platform
- Build a community: make connections and create a fan base to endorse your work
- Amazon Sales Rank: #604858 in eBooks
- Published on: 2015-11-02
- Released on: 2015-11-02
- Format: Kindle eBook
About the Author
Tee Morris has been writing science fiction, fantasy, horror, and nonfiction for over a decade. His first novel, MOREVI: The Chronicles of Rafe & Askana, was a nominee for the 2003 Eppie for Best Fantasy, and in 2005 the book became the first novel to be podcast in its entirety, ushering in a new age for authors. Following the podcast of MOREVI, he co-founded the audio literature hub Podiobooks.com with Evo Terra and Chris Miller, offering hours of original audio content from first-time writers and New York Times bestsellers in a podcast format. He then went on with Evo Terra to write Podcasting for Dummies (as well as the 2nd Edition alongside Chuck Tomasi). His expertise reached deeper into social media when he penned All a Twitter and Sams Teach Yourself Twitter in 10 Minutes.
In 2011, Tee returned to fiction with Phoenix Rising, the first novel in The Ministry of Peculiar Occurrences series, written alongside his wife, Pip Ballantine. The title went on to win the Airship Award for Best Steampunk Literature and become a finalist for Goodreads' Choice Awards for Best Science Fiction of 2011. Now on to their fourth book in the series, The Diamond Conspiracy, and the fourth season of Tales from the Archives, a podcast anthology featuring short stories set in their steampunk universe, the Ministry of Peculiar Occurrences series has won several awards including the Parsec Award for the best of science fiction podcasts and RT Reviews' Choice Awards.
Tee and Pip also host The Shared Desk, a podcast covering collaboration and other aspects of a writer's lifestyle. He now runs the social media initiatives for Stratford University located in Maryland and Virginia. Explore the works of Tee Morris, and his occasional geek rants, at TeeMorris.com.
Pip Ballantine started life in Wellington, New Zealand as a corporate librarian. Pip earned a Bachelor of Arts in English Literature and Political Science and then a Bachelor of Applied Science in Library and Information Science. Her first professional sale as a writer was a piece on the history of Wellington, written for The Evening Post in 1997. Since then she has gone on to produce both novel-length and short-form fiction.
In 2006, she became New Zealand's first podcast novelist with her debut fantasy novel, Weaver's Web. She went on to podcast three other novels and host her own slice-of-life podcast, Whispers at the Edge. Her podcasts have won both a Parsec Award as well as the Sir Julius Vogel award for excellence. Pip's first byline in the United States was Geist (Ace Books), launching the Books of the Order series. At the same time, she also wrote for Pyr Books Hunter, Fox and Kindred, and Wings, as well as co-writing Phoenix Rising with Tee Morris, the first novel in the award-winning steampunk spy series The Ministry of Peculiar Occurrences.
When it comes to nonfiction, Pip has been seen in A Taste of True Blood (Ben Bella Books) and worked behind the scenes as technical editor for All a Twitter. Pip's short stories have appeared in anthologies such as Clockwork Fairy Tales (Roc Books) and Steampunk World (Alliteration Ink).
She continues to co-author Ministry of Peculiar Occurrences series with Tee, as well as produce their award-winning podcast, Tales from the Archives, and co-host The Shared Desk. When not writing or podcasting, Philippa loves reading, gardening, and whenever possible, traveling. She is looked after by a mighty clowder of cats in Manassas, Virginia, with her husband Tee and their daughter.
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Most helpful customer reviews
2 of 2 people found the following review helpful. Practical Advice on Social-Media Basics for Writers By C J Singh .Reviewed by C. J. Singh (Berkeley, California).“Once upon a time—let’s say back in 2007, which is several generations ago in Internet time—social media was considered a distraction to up-and-coming writers and a fad to the established wordsmiths. Within a decade, that attitude has changed. Dramatically. The beautiful thing about social media is that it’s easy to pick up.” (page 1).The authors’ hooked me to read several pages while standing in the campus bookstore. Lucid, engaging writing persuaded me to buy the book.SOCIAL MEDIA FOR WRITERS presents .overviews of nine platforms and in corresponding appendixes shows how to set up your account.For example: “ Google+, on its arrival promised it would be a one-stop service where updates ad blog posts could be posted and syndicated; photos could be uploaded, displayed, and shared across networks, and discussionsform inside and outside a person’s network could be hosted over distributed links, images, and media” (page 89).And in Appendix F, the authors show step-by-step how to set up your Google+ account (page 248)The platforms are:Chapter 1: Wordpress: Building and Developing a BlogChapter 2: Timbler: Drive-by BloggingChapter 3: Podcasting: Creating On-Demand Media ProgramsChapter 4: Facebook: The King of Social MediaChapter 5: Twitter: Keeping It BriefChapter 6: Google +: A Place for Discussion and HangoutsChapter 7: Youtube: Introducing Video to Your ContentChapter 8: Pinterest: Your Online Bulletin BoardChapter 9: Instagram: Adding Photography to Your ArsenalThe authors also present bookmarks to links for additional resources to enhancements to the basics in the book.Five-star book.
0 of 0 people found the following review helpful. Do You Want to Sell Your Book? Please Read On By Richard Every aspiring writer needs to understand the new rules of publication. It's D-I-Y time! Tee and Pip give us valuable tools on how best to navigate the roiling waters of social media. Should you try facebook as a promotional option? How about Pinterest? Why should you tweet? How many times should you blog to make it all worthwhile? These questions are all answered with good, solid, competent information. And it's all so easy to read and understand. Great work! Richard Campbell: Co-author of Writing Your Legacy.
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